Privacy Policy
Last Updated: 27/9/2026
Welcome to Underclothes Mart. We respect your privacy and are committed to protecting the personal information you provide when using our website, placing an order, making a payment, or communicating with us.
This Privacy Policy explains what information we may collect, why we collect it, how we use and protect it, when it may be shared with third parties, and what choices and rights you may have regarding your personal information.
This Privacy Policy primarily applies to customers and visitors using our website from Bangladesh.
By using our website, creating an account, or placing an order, you acknowledge that you have read and understood this Privacy Policy. Where required by applicable law, we will obtain the appropriate consent before collecting or processing your personal information.
Information We Collect:
Depending on how you use our website and services, we may collect the following types of information.
Personal and Contact Information:
When you place an order or contact us, we may collect:
- Full name
- Mobile/phone number
- Email address
- Delivery address
- District
- Thana/Upazila
- Area/locality
- Order-related information
- Other information necessary to communicate with you or fulfill your order
We only request information that is reasonably necessary for providing our services.
Order Information
When you place an order, we may collect information such as:
- Products ordered
- Product quantity
- Product size or variation
- Order amount
- Delivery charge
- Order status
- Order date and time
- Payment method
- Delivery information
This information is necessary to process, fulfill, deliver and support your order.
Payment Information
Depending on the payment method you choose, payment-related information may be processed by us or by the relevant payment service provider.
For payments made through third-party payment gateways or financial services, sensitive payment credentials such as card PINs, passwords or authentication credentials are generally handled by the respective payment provider rather than stored directly by us.
We do not intentionally request or store your payment PIN, password or other confidential authentication credentials.
Information Collected Automatically
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type
- Device type
- Operating system
- Date and time of visit
- Pages visited
- Products viewed
- Referring website or source
- Website interaction information
- Other technical information necessary for website operation and security
This information may be used for website security, analytics, performance monitoring and improving your browsing experience.
How We Use Your Information
We may use your personal information for the following purposes:
Order Processing:
To receive, verify, process and fulfill your orders.
Delivery:
To provide your name, phone number and necessary delivery information to the courier or delivery service responsible for delivering your order.
Customer Support:
To respond to your questions, complaints, return/exchange requests and other customer service inquiries.
Communication:
To contact you regarding:
- Order confirmation
- Order verification
- Delivery updates
- Payment confirmation
- Cancellation
- Return or exchange
- Customer support
- Other necessary service-related matters
Payment Processing:
To facilitate and verify payments through available payment methods and payment service providers.
Website Security:
To detect, prevent and investigate:
- Fraudulent activity
- Unauthorized access
- Abuse
- Malicious activity
- Security threats
- Other activities that may harm our website or customers
Website Improvement:
To understand how visitors use our website and improve its:
- Performance
- Functionality
- Navigation
- Product presentation
- Customer experience
Marketing:
Where permitted and where you have provided the required consent, we may use your information to send promotional communications about:
- New products
- Special offers
- Discounts
- Campaigns
- Other promotional activities
Privacy of Lingerie and Innerwear Orders
We understand that lingerie and innerwear are personal products, and that customers may have additional privacy concerns when purchasing these products online.
We therefore take reasonable steps to keep your order information private and do not intentionally disclose your personal purchase information to unrelated individuals or the public.
Your order information may be accessed only where reasonably necessary for:
- Processing your order
- Payment processing
- Delivery
- Customer support
- Business operations
- Legal or regulatory requirements
We will not publicly disclose your personal order details without your permission unless disclosure is required or permitted by applicable law.
Discreet Packaging
We understand the importance of privacy when ordering lingerie and innerwear.
Where applicable, we may use discreet packaging so that the product type is not unnecessarily visible from the outside of the package.
However, certain information such as the recipient's name, phone number, delivery address, tracking information or shipment details may need to appear on the package or shipping documentation for delivery purposes.
Sharing Your Information With Third Parties
We do not sell, rent or unnecessarily disclose your personal information to third parties.
However, certain information may need to be shared with trusted service providers when necessary to operate our business and provide our services.
These may include:
- Courier and delivery companies
- Payment gateways and payment service providers
- Website hosting providers
- Website security providers
- Analytics providers
- Technical service providers
- Customer support service providers
- Advertising or measurement platforms, where applicable
- Government authorities or law enforcement agencies where legally required
Only information reasonably necessary for the relevant purpose should be shared. Third-party service providers may process information according to their own terms and privacy policies.
Legal Disclosure of Information
We may disclose personal information when reasonably necessary to:
- Comply with applicable laws and regulations
- Respond to a valid legal request
- Comply with a court order
- Respond to a lawful request from a competent government authority
- Investigate suspected fraud or unlawful activity
- Protect the rights, safety or security of our customers, business or website
Where legally permitted, we will limit such disclosure to the information reasonably necessary for the relevant purpose.
Cookies
Our website may use Cookies and similar technologies.
Cookies are small data files stored on your browser or device that help websites remember information and provide certain functionality.
We may use Cookies for purposes such as:
- Maintaining shopping cart functionality
- Maintaining login/session information
- Remembering certain preferences
- Website security
- Website analytics
- Performance monitoring
- Improving user experience
- Measuring advertising and marketing performance
You can control or disable Cookies through your browser settings.
However, disabling certain Cookies may affect some features or functionality of our website.
Analytics and Advertising Technologies
We may use third-party analytics, advertising and measurement technologies to understand website activity and measure the effectiveness of our marketing campaigns.
Depending on the services implemented on our website, these technologies may collect information such as:
- Page views
- Product views
- Website interactions
- Purchase or conversion events
- Device and browser information
- Website traffic sources
- Other technical or usage information
These services may process information according to their own privacy policies.
Where required by applicable law, we will obtain the appropriate consent for applicable data processing activities.
Data Security
We take reasonable technical and organizational measures to protect personal information against:
- Unauthorized access
- Unauthorized disclosure
- Loss
- Misuse
- Alteration
- Destruction
- Other security risks
Depending on the circumstances, security measures may include:
- HTTPS/SSL encryption
- Access controls
- Restricted administrative access
- Website security systems
- Security monitoring
- Backup and recovery measures
- Other reasonable technical and organizational safeguards
Under Bangladesh's Personal Data Protection Act, 2026, data controllers and processors are required to take appropriate technical and organizational measures to protect the security, integrity and confidentiality of personal data and prevent unauthorized access, disclosure, misuse or alteration.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Your Rights Regarding Personal Information
Subject to applicable law and the circumstances of the request, you may have rights regarding your personal information, including the right to:
- Request information about personal data we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of personal information where applicable
- Ask how your personal information is being used
- Withdraw consent where processing is based on consent
- Raise a privacy-related complaint or concern
Some requests may be subject to legal, regulatory, security or legitimate business limitations.
For example, we may be required to retain certain transaction, accounting or other information for a specified period by law.
Marketing Communications
If you have provided the required consent, we may contact you regarding promotional offers, new products, discounts or other marketing communications through available channels such as:
- SMS
- Other communication channels
You may request to stop receiving promotional communications at any time.
However, service-related communications may still be sent when necessary, including:
- Order confirmation
- Delivery updates
- Payment information
- Order cancellation
- Return/exchange information
- Security notifications
- Other essential customer service communications
Children's Privacy
Our website is intended for customers who are legally permitted to purchase our products.
We do not knowingly seek to collect unnecessary personal information from children.
If a parent or legal guardian believes that a child has provided personal information to us without appropriate authorization, they may contact us so that the matter can be reviewed and, where appropriate, the information can be deleted.
Third-Party Websites and Services
Our website may contain links, integrations or services provided by third parties, including:
- Payment providers
- Courier services
- Social media platforms
- Analytics providers
- Advertising platforms
- Other external services
When you interact with a third-party website or service, that third party's own privacy policy and terms may apply.
We do not control the privacy practices of third-party services and recommend reviewing their respective privacy policies before using them.
Social Media
We may use platforms such as Facebook, Instagram and WhatsApp to communicate with customers and promote our products.
If you contact us through a social media platform, the information you provide may also be processed according to that platform's privacy policy.
We will not intentionally publish your private customer conversations or personal information publicly without appropriate permission, unless disclosure is required by law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time due to changes in:
- Our business operations
- Website functionality
- Technology
- Third-party services
- Applicable laws or regulations
- Data protection requirements
When we make changes, the updated Privacy Policy will be published on this page and the “Last Updated” date may be revised.
We encourage customers to review this page periodically.
Consent
By using our website, creating an account, placing an order or providing information through our website, you acknowledge this Privacy Policy.
Where consent is required under applicable law, we will seek the appropriate consent before processing personal information on that basis.
We process personal information only for legitimate and specified purposes and take reasonable measures to protect the privacy, security and confidentiality of customer information.
